For successful adoption of self-sovereign identities and verifiable credentials
The concept of digital, verifiable credentials is still new to many people. The right messaging and approach are both critical to successful adoption. To that end, we have prepared an adoption toolkit for you to use in your deployments to assist in a successful rollout.
Feel free to adjust the content to your needs, and let us know if you have any suggestions on how we can improve the toolkit.
Verifiable credentials are the future of work, and it’s important to provide your audiences with content that conveys this message. Designed for different target audiences, each of the below pages provides an introduction to career wallets and verifiable credentials, the importance and benefit of privacy and self-sovereignty, and an excellent example of how others use their wallets to navigate their careers.
Feel free to share the resources below with your audience to encourage adoption.
Audience Resources
Embedding a Pixel in Emails
When issuing credentials, you want to be able to track each step in the user journey, from being notified of their ability to claim a credential to actually claiming it. This allows you to see the conversion rates at each step, which may provide insights into how you can optimize the journey to increase conversion.
For example, if you sent 500 emails prompting individuals to claim their credentials, but only 70 opened the email – that is an open rate of 14%, which is a little low. Since this is the first step of the journey, you may want to optimize the subject line and investigate issues related to the email list (e.g., high bounce rate). We recommend using a marketing tool or an embedded pixel in the email to track open rates.
Tracking Failed and Successful Credential Claims
By setting the TRIGGER_OFFERS_ACCEPTED_WEBHOOK variable of the credential agent (see here), your VENDOR_URL webhook endpoint will receive calls whenever a credential is successfully claimed.
Below are simple, step-by-step instructions for registering as an issuer or relying party on Velocity Network™. If you are a credential agent operator, we encourage you to share these instructions with your tenants to make the registration process faster and easier.
Issuers (Click here for more information on becoming an Issuer)
Relying Parties
The below templates are meant to be used as examples. We encourage you to create your own based on your organization’s specific needs.